Hi Inn Self-Service
Open Date｜Apr. 2025 Address｜Ningbo
‣ Positioning core
Amid growing traveller demand for value-for-money, freedom of choice, and eco-conscious living, Hi Inn Self-Service emerges as more than a continuation of the traditional economy hotel model. It is a design-driven systemic reconstruction—redefining the stay experience from spatial logic to operational models, from visual language to material strategies, all built around a lightweight yet efficient hospitality solution.
‣ Brand Re-Evolution
Evolving from the principles of Light, Combination, and Simple to Fully Self-Service, Eco-Friendly, and Reliably Affordable, the brand responds more precisely to the real needs of a new generation of travellers. For price-sensitive travellers, it not only ensures affordability but also provides a safe and reliable accommodation experience.
‣ Design Language of Self-Service
Self-service is not just a service model—it is the spatial logic itself. By orchestrating colour, material, and lighting, we create a restrained yet welcoming atmosphere, enabling guests to enjoy a comfortable experience without staff intervention.
‣ Modular & Unit-Based Design
Spaces are deconstructed into flexible “units,” such as wash walls, wardrobe walls, self-service dining areas, and laundry zones. Through modular construction and functional unit systems, deployment is faster and operations are more efficient.
‣ Sustainable Practices
Over 80% of construction materials, including steel panels, angle frames, and standardised hardware, are recyclable. This ensures construction efficiency and future dismantling and reuse, turning sustainability into a truly actionable long-term strategy.
‣ Hi Inn Self-Service
Positioned around “full self-service, eco-friendly, reliable and affordable,” we approached the project from the overall logic of space and operational systems, reconstructing the guest journey for a new generation of economy hotels, and delivering a fresh answer that balances efficiency with reassurance to the industry.
